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Warren Littlefield Quotes
American
-
Businessman
May 11, 1952
I believe America wants and needs the shared experience of television. We far too often see in crises how television brings us together.
Warren Littlefield
Experience
Believe
Together
America
Crises
Shared
Brings
Far
How
I Believe
Needs
Often
See
Television
Too
Us
Wants
At the end of Season 1 of 'Cheers', it was the lowest rated show in all of network television... So we turn to 'Bill Cosby'; when he came to Thursday night, he just exploded. And once the audience was there, we said, 'Hey, by the way, we also have this other great show. It's called 'Cheers'.'
Warren Littlefield
In the history of pilot reports, 'Seinfeld' has got to be one of the worst of all time.
Warren Littlefield
History
Time
Pilot
Worst
Reports
Seinfeld
The History Of
All-Time
Got
Innovation comes to you from creators who do have a vision and a passion, and that is how we succeeded.
Warren Littlefield
You
Passion
Vision
Innovation
Creators
Succeeded
How
Who
I fought to make a multiple series commitment with John Wells.
Warren Littlefield
Commitment
Make
Multiple
Series
Fought
John
One way in which 'Friends' did resemble 'Seinfeld' is that it really found its audience over the summer of 1995 in reruns. That's when the main title song, 'I'll Be There for You', by the Rembrandts, exploded, too.
Warren Littlefield
You
Song
Way
Summer
Exploded
Reruns
Resemble
Seinfeld
Title
Audience
Did
Found
Friends
Main
One-Way
Over
Really
Too
Which
A 'Friends' shoot night could extend well into the small hours of the morning.
Warren Littlefield
Morning
Night
Friends
Small
Extend
Could
Hours
Shoot
Well
The writers and actors on 'Friends' were notoriously particular about what made it onto the air.
Warren Littlefield
Friends
Air
About
Made
Onto
Actor
Particular
Were
Writers
NBC's pilot season of 1994 is legendary in the business. In a world where failure is commonplace, we midwifed the birth of both 'Friends' and 'ER'. While 'ER' came essentially out of the blue, we'd been casting around for a 'Friends'-like show for some time at the network.
Warren Littlefield
Failure
Time
Business
World
Birth
Blue
Casting
Commonplace
Essentially
Legendary
NBC
Network
Pilot
Around
Been
Both
Came
Friends
Out
Season
Show
Some
Where
While
I was the network president. I thought I knew everything.
Warren Littlefield
Everything
President
Thought
Knew
Network
Audiences want and need a shared viewing experience.
Warren Littlefield
Experience
Want
Need
Shared
Audiences
Viewing
What Must-See T.V. was all about was one network, one night, for one decade. And a third of the country would come and watch Must-See T.V. And you didn't dare go to work the next day, because if you hadn't watched, you would be left out of the conversation, that water-cooler conversation.
Warren Littlefield
Work
You
Day
Night
Dare
Decade
Network
About
Because
Come
Conversation
Country
Go
Left
Next
One-Night
Out
Third
Watch
Watched
Would
Would-Be
Two hundred channel choices in most homes certainly gives you the world of choice. And so slicing it, dicing it, and offering someone their favorite thing - by the way, if it's not good enough, make it yourself and post it.
Warren Littlefield
Good
You
World
Yourself
Channel
Favorite Thing
Homes
Hundred
Not Good Enough
Offering
Post
Certainly
Choice
Choices
Enough
Favorite
Gives
Make
Most
Someone
Thing
Two
Way
Our D.V.R.s make up the schedule of the shows that we're passionate about. You want Jon Stewart? You've got it. Your D.V.R. will give that to you, as opposed to making the destination and the choice to spend that evening with a network.
Warren Littlefield
You
Evening
Destination
Will
Jon
Jon Stewart
Make Up
Network
Opposed
Schedule
About
Choice
Give
Got
Make
Making
Our
Passionate
Shows
Spend
Up
Want
Your
My last series was on A.B.C., a one-hour called 'My Generation'. Critics liked it. I was on for two weeks, and that was a tough one.
Warren Littlefield
Generation
Tough
Two
Last
Critics
My Generation
One-Hour
Two Weeks
Liked
Series
Weeks
'A Different World' didn't have the blazing success that 'Cosby' had, but it was on for seven seasons, and we got a lot of awards, and a lot of faces came out of that show and have had great careers.
Warren Littlefield
Success
Great
World
Seasons
Awards
Blazing
Careers
Cosby
Different World
Faces
Came
Different
Got
Had
Lot
Out
Seven
Show
There's no reason that there has to be a fringe network that illuminates an urban or a multiethnic experience.
Warren Littlefield
Experience
Reason
Urban
No Reason
Fringe
Illuminates
Network
Creating things sometimes is difficult.
Warren Littlefield
Difficult
Sometimes
Things
Creating
My job was to find interesting material that would give us a quality television show.
Warren Littlefield
Quality
Job
Us
Find
Television Show
Give
Interesting
Material
Show
Television
Would
While 'Friends' was about a 20-something population and what they were going through, they were also dealing with issues with their family.
Warren Littlefield
Family
Friends
About
Through
Dealing
Population
Also
Going
Issues
Were
While
'Friends' played in this territory of being funny, and then also just grabbing your heart. And not afraid of that. It was a comedic soap opera. Not being afraid to have an audience feel something, laugh and cry, was quite extraordinary and quite wonderful.
Warren Littlefield
Funny
Heart
Feel
Laugh
Being Afraid
Being Funny
Comedic
Cry
Extraordinary
Grabbing
Opera
Soap
Soap Opera
Territory
Afraid
Also
Audience
Being
Friends
Just
Played
Quite
Something
Then
Wonderful
Your
When you're still in the broadcast business, you're still trying to reach tens of millions. You're trying to still aim for a broader audience, and I think that's a more difficult task to spread yourself across that audience, connect with them, as opposed to a very, very small, pinpointed audience. Difficult to do.
Warren Littlefield
You
Business
Yourself
Think
Aim
Broadcast
Broader
Difficult Task
Opposed
Spread
Task
Tens
Tens Of Millions
Across
Audience
Connect
Difficult
I Think
Millions
More
Reach
Small
Still
Them
Trying
Very
You don't know what the country is ready for unless you're pushing that envelope, and I was told that I couldn't develop 'Will and Grace'.
Warren Littlefield
You
Grace
Will
Country
Envelope
Pushing
Develop
Know
Ready
Unless
I loved growing up in Montclair... I think it's grown and changed and embraced change.
Warren Littlefield
Change
Think
Loved
Growing Up
Embraced
Changed
Growing
Grown
I Think
Up
When we developed the 'Seinfeld' show, we took a bet on Jerry Seinfeld, who was not a household name. But Jerry had a voice. He was appearing on 'Late Night', on 'The Tonight Show', had some commercials out there, his voice of observational comedy, looking at the world around him, that voice was really starting to come into its own.
Warren Littlefield
When in life do you get a black and white printout that says this is what you should do? It just doesn't happen.
Warren Littlefield
Life
You
Black And White
Black
Get
Happen
Just
Says
Should
White
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